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| Case studies |
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24/7 online exams |
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| The
client |
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One of India’s
largest educational institutes that offers distance
education in management at the postgraduate level |
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The need |
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Belonging to a chain of prestigious institutes in Pune, the
Institute has a huge student base scattered across the country. Conducting semester and year-end exams for these students strained the
Institute’s time and human resources. They planned each
exam, printed question papers, tied up with local colleges
and deployed invigilators to monitor the test. The
requirement was for a third-party provider who could take
charge of these operations while maintaining the
credibility of the exam |
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Business challenges |
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All-India student base to be covered |
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Student identity to be verified |
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Different sets of question papers to be developed for the same exam such that no two students receive the same test |
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The Institute would conduct exams twice a year at the end of each study semester. This diverted precious time and energy away from other business |
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| Attest’s
approach |
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Starting 2004, take all exams online to ensure efficient administration |
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This is a one-of-its-kind examination, introduced for the first time in India by the
Institute in collaboration with Attest |
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Allow students (most of whom are also employed) the convenience of the Online Exam Booking System (OEBS). Using this, students schedule their exam at a time and venue of their choice |
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Build awareness among candidates by mass-mailing and SMS-ing them at pre-set intervals |
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Outcome |
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After implementing Attest’s
on-demand, online exam system, the Institute saved 40% from the
cost of conducting a paper-pencil test for each candidate |
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Students get the convenience of
on-demand, online exams. Once the academic semester ends in
December, the candidate has until next December to choose a date
and venue of his/ her choice to appear for exams for either
semester |
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Students can
study at their own pace and schedule and take the exam when they
are prepared |
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Examinations take place all
7 days of the week, between 9 am and 7.30 pm |
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The candidate
can book his/ her examination a minimum of 5 working days before
the day he wishes to appear |
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Greater choice and
flexibility of exam centre – they can choose from over 70 ATC
throughout India and abroad |
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Error-free
results are declared much faster as compared to the traditional
timeframe |
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User-friendly
‘point and click’ system for the exam eliminates the need for
any specialized skills to appear |
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Venue quality
is always consistent
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Such convenience to
students has resulted in increased enrollments for the institute |
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The percentage of
candidates who would pass the exam under the traditional system
and the percentage that pass now has remained consistent. The
Institute remains assured that the exam is as stringent as it
was before, allowing only deserving candidates to get through |
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